Integrations Overview

Apphud offers a powerful and flexible integrations system designed to support a wide range of use cases, from marketing attribution to product analytics and server-to-server communication. This system is built on the concept of Connections—configurable, source-specific integration instances that give you full control over how and where your app data is delivered.

The Connections module includes two tabs:

  • Connections – displays all configured integrations, both active (Enabled = true ) and inactive (Enabled = false).
  • Integrations – shows the list of available integration types you can set up.

To create a new integration, go to the Integrations tab, select the desired option, and click Add Connection to start configuration.

Key Concepts

Platform-Specific Sources

When setting up a new integration, you’ll be asked to choose a Source—the origin of the data the integration will use. Available sources may include:

  • iOS
  • Android
  • Flows
  • iOS (Web-to-App)
  • Android (Web-to-App)

Each integration type supports a specific set of sources.

For example:

  • Amplitude supports iOS, Android, and Flows;
  • Google Ads supports iOS, Android, Flows, iOS (Web-to-App), and Android (Web-to-App);
  • Asapty supports iOS only.

This approach ensures that your integrations are precisely tailored to the data stream you want to monitor.

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Note

If your app includes both iOS and Android platforms in Apphud and you want to send events to a third-party destination (e.g., Adjust), you’ll need to create separate integrations for each source—one for iOS and one for Android.

Named Connections

Each connection has a customizable Name. This name helps you easily identify it in the connections list and events logs.

Multiple Connections per Integration Type

You can now create multiple instances of the same integration type. This is especially useful if you want to use different configurations for parallel marketing or analytics tools.

Available Integrations

Explore the available integration categories below to start configuring integrations for your app:

Product Analytics

Attribution

Data Platforms

Marketing

Messengers

Daily Data Exports

Server-to-Server Webhooks