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Reduce Involuntary Churn

This guide describes how to reduce involuntary churn by using a rule template.

Ask the customer to update his billing info in case of a billing issue.

A user will receive a Push notification if a subscription can't be renewed due to a billing issue. Apphud will automatically present a billing issue screen at the next launch. You should create this screen using Apphud visual editor.

How to Configure This Rule

1. Open the Rules section on Apphud.

2. Click "Create rule".

3. Choose the "Reduce involuntary churn" template:


4. Configure events when this rule will be performed in the "Setup" section, and apply filters if needed.

5. Configure User segments if needed.

6. Select the billing issue screen or create a new one by tapping "Build new screen".