Product Analytics

Apphud integrates with leading mobile analytics platforms. Send subscription events to attribution platforms to make correct product decisions.

Apphud integrates with the leading mobile product analytics platforms — send Apphud subscription and revenue events so your product team can analyze the full user journey (engagement, retention, churn, monetization) in one place.

How product analytics integrations work in Apphud

Product analytics integrations are one-way (Apphud → analytics platform): Apphud forwards trial, subscription, renewal, refund, and purchase events to your analytics platform, where they appear alongside your in-app product events.

Setup typically requires:

  • Installing the analytics provider's SDK alongside the Apphud SDK.
  • Matching User IDs between Apphud and the analytics platform, so events from both systems land on the same user profile.
  • Configuring authentication credentials (API key, Project token, Application ID, etc.) on the Apphud integration page.
  • Optionally enabling Send Revenue Properties so monetization data is attached to each event.

See the Integrations overview for shared concepts (Connection, Source, Environment, Revenue, Filters, Events) used on every integration page.

About currencies

US Dollar is the base currency in Apphud. All transactions are automatically converted to USD by the exchange rates at the time of the event using OpenExchangeRates.

Available product analytics integrations


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