Slack

This guide describes how to add and configure Slack integration.

The Slack integration posts Apphud subscription event notifications to your team's Slack channel via an incoming webhook — see trials, renewals, refunds, and cancellations land in real time without leaving your chat.

How to Add Integration?

Step 1 - Preparations in Slack

Add an incoming webhook in your Slack workspace and copy the Webhook URL it generates.

Step 2 - Authentication

In Apphud, open Connections → Integrations (the All or Messengers tab). Click Add Connection for Slack and choose a Source in the pop-up.

Enter:

  • Webhook URL (required) — the URL copied in Step 1.
  • Username — the name shown in notifications.
  • Channel — the target Slack channel name.
Apphud - Slack Webhook configuration

Step 3 - Additional Configuration

Environment

Configure generic Environment settings as described on Integrations overview → Configuration tab.

Step 4 - Set up filters (optional)

Navigate to Filters tab. Set up filters if needed as described on Integrations overview → Filters tab.

Step 5 - Set up Events list

Open the Events tab of the configuration. Disable events you don't need.

Apphud - Slack events configuration

Step 6 - Test connection (optional)

Save the connection. To send a test event click on Test connection and follow the general flow.

Step 7 - Enable and save

Make sure Enable this integration is checked and click Save.

Events

Possible events sent to Slack:

📘

Note

You can read more about events here.

EventDefault Name
TRIAL PERIOD
Trial period startedTrial Started
Successful conversion from trial period to regular subscriptionTrial Converted
Failed conversion from trial period to regular subscriptionTrial Expired
INTRODUCTORY OFFER
Introductory offer startedIntro Started
Introductory offer renewedIntro Renewed
Successful conversion from introductory offer to regular subscriptionIntro Converted
Failed conversion from introductory offer to regular subscription or failed renewIntro Expired
Refund during introductory offerIntro Refunded
REGULAR SUBSCRIPTION
Subscription startedSubscription Started
Subscription renewedSubscription Renewed
Subscription expiredSubscription Expired
Subscription refundedSubscription Refunded
PROMOTIONAL OFFER
Promotional offer startedPromo Started
Promotional offer renewedPromo Renewed
Successful conversion from promotional offer to regular subscriptionPromo Converted
Failed conversion from promotional offer to regular subscription or failed renewPromo Expired
Refund during promotional offerPromo Refunded
CANCELLATIONS
Trial CanceledTrial Canceled
Subscription CanceledSubscription Canceled
Autorenew disabled (Deprecated)Autorenew Disabled
Autorenew enabledAutorenew Enabled
OTHER EVENTS
Non renewing purchaseNon Renewing Purchase
Non renewing purchase refundedNon Renewing Purchase Refunded
Billing IssueBilling Issue


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